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  • Boost your online sales
    More than 4500 ready-made products in your own webshop. Marketing and web management included.
    Start now

What we offer:

Scandinavia's largest assortment

Get over 4,500 article numbers created and maintained directly in your online store. Sweden's best enrichment of pool, spa and sauna products etc. You can save thousands of hours.

Du får bland annat:

  • The best images on the market
  • Comprehensive product descriptions
  • All manuals, brochures and safety data sheets
  • Spare parts and connections
  • Video about selected products
  • Related products
  • Large assortment with 160 categories and 4500+ articles

Choose which products or categories you want to offer

Customize your product range to suit your business needs. You can easily add or remove products and entire categories as you wish.

If you have another supplier for a specific product, simply deselect it from Welldana, and it won’t be included in the creation or maintenance process. The Welldana Webshop package is a flexible and dynamic solution, allowing you to adjust it monthly based on your business development.

Automatic data transfer

The Welldana Dealer Webshop package operates automatically. Our synchronization software ensures you always receive the latest data from our entire assortment, including new pictures, descriptions, documents, stock status, and more.

This seamless integration keeps your web shop up-to-date effortlessly, allowing you to focus on other aspects of your business while we handle the data updates for you.

Customization of products

Welldana provides comprehensive data for your web shop. However, we understand that some retailers prefer to write their own descriptions, use different images, or categorize products differently. You have the flexibility to do so.

To support this, we’ve developed data point exclusion software that ensures your changes are not overwritten. Simply select the changes you’ve made, and the system will preserve them during the next synchronization.

1-Click transfer order

Once a customer places an order, Welldana’s software makes it easy and fast to forward it to our financial system. It saves you time, and we can ship the product directly to the customer as requested.

If your online store includes products from other suppliers, don’t worry. Our financial system automatically filters orders, excluding unknown item numbers. We then process the portion of the order related to Welldana.

We send the order, directly to the customer

Drop shipping directly to your customer. You receive the order, we send the product to the customer. Effectively, easy and fast. Day-to day service. This is a huge saving for you in time, money, and logistics.

The shipment can be packed and taped with your company logo / brand. A streamlined process created for growth and a high level of service.

Find spare parts

Welldana offers a comprehensive range of spare parts and has developed a special WooCommerce function to display associated spare parts for any given product.

Selling spare parts has never been easier with Welldana’s spare part display. This unique plugin simplifies finding the right part for your customers.

Many customers appreciate the DIY approach when purchasing spare parts.

Get your own logo, on the product pictures

Welldana leads the market in providing high-quality images for all products, from the largest filters to the smallest gaskets. These images make it easy for customers to find the perfect product and inspire them to make a purchase. Beautiful images are a crucial part of effective online trading in 2025 & 2026.

Welldana offers retailers the option to brand all product images with their own logo. The Welldana web shop package includes watermark software that automatically applies your logo to our entire product photo archive. This ensures that your online store is fully branded and tailored to your business.

Videos on selected products

Consumers particularly appreciate product videos, especially for large and feature-rich items.

To meet this demand, Welldana is dedicated to creating beautiful and inspiring videos for the most popular and widely-used products. Although this is a time-consuming and costly endeavor, Welldana is committed to enhancing your webshop with new product videos every month.

Thanks to automatic data synchronization, your online store will continuously receive an increasing number of product videos.

9+

Web Shops

Our Customers

We have established our service with customers in Denmark, Sweden and Norway.

Started with a plug-and-play solution. Now, we are elevating our service by offering marketing solutions integrated with our data feed!

Price

Select the package that best suits your needs.

Unbeatable Offer! We’ve invested significant resources to develop a comprehensive program with thousands of products over an extended period. Managing this can be challenging, even for our largest dealers. That’s why we provide a plug-and-play solution at a low monthly cost, making it accessible to everyone.

And now, there’s more! With our marketing packs and hands-on management, you can have top experts managing your webstore!


Only Welldana DataFeed: 1525 SEK/måned.
With installation one-time fee of 5800 SEK.

SEK7999 month
$199 year

WelldanaPRO

For those looking to start
an e-commerce store

Webshop creation
2h consulting/month
2 x newsletters/month
Up to 5 content changes/month
SEO Optimization
Google shopping integration

2 x SoMe posts/month
2 x Webshop campaigns/month
1 content change/month
Incl. setup
Incl. technical support
Monthly data update
Daily stock update
Choose from 4500 products
All features & plugins
Running updates
1-Click transfer order

Integrated Welldana Pool calculator

Integrate the Welldana Pool Calculator into your online store to help customers dimension their new or existing pools. This makes it easy and convenient to sell products while showcasing your technical expertise.

With the Welldana Pool Calculator, customers can test their pool installations, making it simpler to document and sell upgrades to their existing setups.

Contact Welldana

Bo Pedersen

CEO, Manager
Tel:+45 25 24 41 54
Email:bp@welldana.com

Diana D. Fonseca

Web & Marketing Manager
Tel:+45 24 77 43 00
Email:ddf@welldana.com

Frequently asked questions

It all depends on your needs and which subscription package you choose. By agreement, our web department will have access to your web shop.

Welldana’s web shop package is developed for WordPress / Woocommerce. This is a very common and “easy to get started” platform.

Your web shop can be branded and designed completely as you want it. There will not be any recognisable elements between dealers. We will design your website with your brand image and colors.

As a starting point you need to contact your own local web supplier, if the problem is directly related to our assortment, or functions, you are always welcome to contact Welldana’s web department.

We support on errors, and the challenges concerning the product we have installed with you. You need to associate your own web manager, that can help with the operation, development and marketing. Very important that you have someone taking care of the daily operations.

Welldana only offers integration of one language per solution. You can choose between Danish, Swedish, Norwegian, or English.

All you need is a hosting account, with the following requirements. For WelldanaPlus+ you need to have an installed wordpress solution, a configured woocommerce, and an installed shop theme. For WelldanaPRO we will create the woocomerce webshop for you.

Yes, you can choose which products you want to apply to your web shop. You can also remove categories, or item numbers. Everything can be controlled, according to your needs.

Welldana sets no requirements, to which products that is created in the web shop. It is yours, and only your web shop, that’s why it is up to you, which products and supplier, you want to involve in the store.

You can make changes in all the Welldana data. We appreciate our dealers can take a better photo, write better text, or find better manuals. We developed a specific function, to protect the changes you make, so we do not overwrite your work, in the monthly update.

The Welldana web shop package, contain several plugins and functions, where some of them are required, to ensure operation and quality, and others are additional options. Find the list here.

Welldana strives to provide weight data on all our products, this gives you a better opportunity to charge your customer the correct shipping price. However, many of our products have special dimensions or special requirements, such as telescopic rod, or chemistry. This means it can be a very hard task to always cover the shipping cost 100% correctly. Therefore, we recommend, that you give free shipping when it comes over a certain price. A lot of times freight groupings are created with extra rounds that will cover 90% of costumer orders. Some orders you will lose a small amount on shipping, others you will win. There is no perfect solution for this.

Technical requirements

  • 2 CPU Cores
  • 10 GB space
  • 30 Days of backup
  • Aut. Malware scanner
  • Cronjob driving
  • SSL certificate

  • Akismet Anti-spam
  • Simple SSL
  • WP Super cache
  • Cronjob driving
  • SSL certificate
  • Easy SMTP
  • Shipmondo – Packaging labels
  • Yoast SEO

  • Updated with the latest version
  • Strong kode words for users
  • Activity log pro plugin
  • I-Themes Security Plugin
  • SSL certificate
  • GDPR Cookie consent
  • Google Analytics

  • Updated with the lastest version
  • Shipmondo – Packaging labels
  • BEAR Woo Bulk editor